Bluesky, a new social media platform developed by ex-Twitter CEO Jack Dorsey, is gaining popularity among users looking for a more friendly and Musk-free environment. The platform, which was initially invite-only, opened its doors to the public in February and has since seen its user base grow to 15 million by mid-November.
Unlike giants like Twitter, Bluesky offers features such as a “discover” feed, a chronological timeline, direct messaging, pinned posts, and “starter packs” for new users to follow curated lists and feeds. Many users, including journalists, politicians, and celebrities, have been drawn to Bluesky for its ad and hate-speech-free space.
Bluesky has seen surges in user sign-ups during key moments, such as after Twitter’s ban in Brazil and when Twitter hinted at giving blocked accounts visibility into public posts. The platform is not just aiming to compete with Twitter but has broader goals of creating a “protocol for public conversation” that would allow different social networks to interact seamlessly.
While Bluesky is growing, Twitter still claims to dominate the global conversation, especially during events like the U.S. election. However, Bluesky’s vision of interoperability between social networks could revolutionize the way we engage online by breaking down the barriers that currently exist between platforms.
As users continue to flock to Bluesky for its user-friendly and ad-free environment, the platform’s future looks promising as it aims to reshape the way we communicate and interact online. With its unique features and commitment to creating a more open and interconnected social media landscape, Bluesky is set to make a significant impact in the world of social networking.
