The Gumball 3000 rally, founded by Maximillion Cooper in 1999, is known for bringing together a diverse group of individuals who share a passion for speed, style, and adventure. The upcoming 2024 edition of the rally will take participants through Vietnam, Cambodia, Thailand, and Malaysia, ending with the vibrant atmosphere of Singapore’s F1 Grand Prix.
To commemorate the 25th anniversary of Gumball 3000, a special limited edition watch has been created in collaboration with Ulysse Nardin. The Freak X Gumball 3000 watch allows drivers to personalize their timepieces with their team number, making it a unique memento of their participation in this iconic event.
Maximillion Cooper expressed his enthusiasm for the partnership, describing the Freak X as bold, unconventional, and designed for those who are unafraid to push boundaries. The watch is a testament to Ulysse Nardin’s legacy of innovation, with a deconstructed movement that showcases the brand’s groundbreaking approach to timekeeping.
Crafted with a lightweight forged Carbonium case, vivid Gumball orange Super-LumiNova hour markers, and a personalized display case-back featuring the Gumball 3000 logo, the Freak X Gumball 3000 watch is a striking fusion of high horology and rebellious design. The watch is finished with a striking orange rubber strap, adding to its unique and eye-catching aesthetic.
Matthieu Haverlan, Managing Director at Ulysse Nardin, highlighted the shared passion for adventure and individuality between Gumball 3000 and Ulysse Nardin. The Freak X Gumball 3000 watch is a celebration of this spirit, embodying the rebellious and adventurous nature of both brands.
Initially available exclusively to drivers participating in the 25th-anniversary rally, the Freak X Gumball 3000 watch is a highly sought-after piece for collectors and trailblazers. With only 150 pieces available worldwide, this limited edition timepiece is set to become a valuable addition to Ulysse Nardin’s collection, capturing the essence of the Gumball 3000 experience in a unique and horological form.