news-20092024-075737

Unbelievable Sight: Car Parked on Side of 49 Metre High Chimney in London

In a surprising turn of events, Londoners were left in awe and disbelief as they witnessed a car parked on the side of a 49-metre high chimney in the bustling city. The sight of a Nissan Qashqai hanging precariously from the Truman Brewery chimney in Brick Lane, Shoreditch, left passers-by scratching their heads in confusion.

The fibreglass model car, which is one and a half times the size of a normal Qashqai, measures an impressive 6.5 metres in length, 2.7 metres in width, and 2.4 metres in height, weighing a whopping 750kg. The installation of the car on the 200-year-old chimney was a meticulously planned operation that involved the use of two cranes and the coordination of around 50 individuals.

An Unconventional Marketing Stunt

The eye-catching display was part of a marketing campaign to celebrate the launch of the new Nissan Qashqai, proudly manufactured in Sunderland. A spokesperson for the car manufacturer expressed their pride in the British-built model and their desire to showcase it in a unique and attention-grabbing manner.

The decision to perch the oversized Qashqai on the chimney was a deliberate choice to ensure that it would be impossible to miss. With more than four million Qashqai models produced in Sunderland since 2006, the newest iteration boasts a sleeker, sportier design with upgraded interior features. Equipped with Google technology and an ‘Around View Monitor’ for easier parking, the new Qashqai aims to set a new standard in the automotive industry.

A Bold Statement and a Technical Feat

The audacious display of the car parked on the chimney not only captured the attention of onlookers but also showcased the engineering prowess required to execute such a feat. The intricate planning and execution of the stunt involved a team of experts working together to hoist the model car into its lofty position with precision and care.

As the car remains perched on the chimney until Sunday, it serves as a testament to the innovative spirit of Nissan and the dedication of the team behind the campaign. The unconventional location for the parked car has sparked conversations and garnered widespread attention, solidifying the Qashqai’s reputation as a cutting-edge and forward-thinking vehicle in the automotive market.

In conclusion, the sight of a car parked on the side of a 49-metre high chimney in London has left residents and visitors alike in awe of the creativity and ingenuity displayed in this unique marketing stunt. As the Nissan Qashqai continues to impress with its innovative features and sleek design, it is clear that this British-built model is setting new standards in the automotive industry.